Jim Anderson, CEO of SocialFlow, has a distinguished track record in technology with over 20 years of experience spanning the development, productization, and sale of technology solutions in both B2B and B2C environments. He has spent the past 10 years on the cutting edge of social media, helping brands and marketers effectively use technology such as artificial intelligence, and more recently blockchain, to power their social media efforts.
Prior to SocialFlow, Jim was Chief Operating Officer of Vitrue, where he was instrumental in building the team, the products, and the customer relationships that ultimately led to the company’s acquisition by Oracle for over $300M.
Prior to Vitrue, Jim spent nearly a decade at EarthLink/MindSpring, the consumer Internet Service Provider where he helped create consumer adoption of the Internet starting in the mid-1990s. He led the development and launch of MindSpring’s first high-speed DSL offering, a business that grew to millions of users.
Jim is a recognized thought leader in the social marketing space and frequent guest on CNN, Fox, Bloomberg, MSNBC and others. He holds Bachelors and Master’s degrees in engineering from Georgia Tech.
Dean of the Klein College of Media and Communication, Temple University
David Boardman is Dean of the Klein College of Media and Communication at Temple University in Philadelphia. He has academic and financial responsibility for one of the largest and most comprehensive programs of its kind, with more than 3,000 students and 250 faculty members.
Previously, Boardman was Executive Editor and Senior Vice President of The Seattle Times, the largest news organization in the Pacific Northwest. Under his leadership, The Times won four Pulitzer Prizes and produced 10 Pulitzer finalists. Boardman personally has been the recipient of numerous other major national awards, including the National Ethics Award from the Society of Professional Journalists, the Goldsmith Prize in Investigative Reporting from Harvard University, the Worth Bingham Prize in Investigative Reporting, the Investigative Reporters and Editors Award and the Associated Press Managing Editors Public Service Award.
He is chair of the Reporters Committee for Freedom of the Press, the Lenfest Institute for Journalism and the Solutions Journalism Network. He is also president of the American Society of News Editors Foundation and serves on the boards of the Fund for Investigative Journalism and the Organized Crime and Corruption Reporting Project. He also sits on the advisory boards of ProPublica, the New England Center for Investigative Reporting and Investigative Reporting Denmark. Boardman serves on the Accrediting Council for Education in Journalism and Mass Communication and is its immediate past president.
Boardman also is a past president and board member of Investigative Reporters and Editors and of the American Society of News Editors, and served as chairman of the National Advisory Board of the Poynter Institute for Media Studies. He is a Poynter Ethics Fellow. He is a former member of the Sigma Delta Chi Foundation Board and has served four times as a juror for the Pulitzer Prizes.
Boardman has conducted seminars for journalists in Denmark, Bosnia, Belgium, the Netherlands, Poland, Ukraine, Turkey, Hong Kong and South Africa. He is a member of the Temple University Press Board of Review.
Before joining The Times in 1983, Boardman was a reporter and editor at several papers in the Northwest, and worked on a construction project in Liberia, West Africa. He is a graduate of the Medill School of Journalism at Northwestern University and has a graduate degree from the University of Washington. He is an inductee of both the Medill Alumni Hall of Achievement and the University of Washington Communications Hall of Fame.
He has volunteered as a youth basketball coach and has served on advisory boards supporting music and journalism programs in public schools.
He is married to Barbara Winslow Boardman, a writer and editor. They have two daughters. He enjoys kayaking, hiking, yoga, reading, cooking, wine, travel, music, and cheering on the Temple Owls and the Northwestern Wildcats.
As President of KCRW, Jennifer Ferro has worked to transform the institution from Southern California's flagship public radio station to a worldwide digital content distributor that seeks to build community through the discovery of music, news and culture both in person, online and on the air.
Under her leadership, in addition to creating 100 hours of original programming a week, KCRW will finish a $48 million capital campaign and move into its first ever, stand alone, state-of-the-art facility in 2017. This new home will allow KCRW to become a true community institution.
KCRW's presence includes podcasts, original content features, live event streams, a vibrant social networking community and successful mobile apps including the latest a virtual reality app that gives a 360° look at KCRW’s legendary music programming. KCRW’s live events programming has grown to over 80 produced events throughout Los Angeles and Santa Barbara reaching over 250,000 people each year.
Ms. Ferro joined KCRW in 1994. She has held varied roles during her tenure including Executive Producer of Good Food and Consulting Producer of DnA : Design and Architecture.
Ms. Ferro serves on the boards of NPR Berlin, Zocalo Public Square, an ideas exchange that creates live events and original humanities journalism, and is Vice Chair of the AIR Board, an organization dedicated to supporting and promoting independent producers in public media. In 2011, she was chosen as one of Los Angeles’ Game Changing Women Leaders Who Make an Impact in LA by Los Angeles Magazine.
Ms. Ferro earned her Bachelor's degree from UCLA. She is a former youth soccer coach and cofounder of the Women’s Coach Initiative to get more women youth soccer coaches on the field.
Bob is a columnist, critic, broadcaster, author and lecturer who has devoted his career to the media and marketing landscape. For the past 17 years has been co-host of public radio's “On The Media.” A recipient of many journalism awards, including the Peabody, he is the author of five books and has lectured in 37 countries on six continents. A visiting lecturer at the University of Pennsylvania, he is also a senior fellow at the Wharton School's SEI Center for Advanced Studies in Management. His seminal 2007 book, The Chaos Scenario, presciently described the apocalyptic disruptions of the media economy in the digital age.
PHOTO: Michael Albans
President & CEO, National Public Media (NPM)
Gina Garrubbo is President and CEO of National Public Media, a subsidiary of NPR that is owned in partnership with PBS and WGBH and is responsible for corporate sponsorship sales. As head of NPM, Garrubbo is committed to ensuring the continued growth public media via funding from Corporate Sponsors. Garrubbo has spent more than 20 years growing marketing and sales teams, launching brands, building companies, with extensive experience in traditional and digital media. She was one of the builders of women.com, one of the first websites for women and BlogHer which brought independent voices to millions of readers. Prior to that Garrubbo build advertising sales teams for Discovery Communications and in syndicated Television. She sits on the boards of Tappp an OTT video service and Glen Highland Farm.
Executive Director, Wharton Future of Advertising Program
Catharine is the founding Director of the Future of Advertising Program at the Wharton School. The program’s mission is to bridge academic rigor and real world relevance as a catalyst for deeper insights, bolder innovation and broader positive impact of advertising. Her professional passion lies in the emerging potential, if not imperative, for positive social impact of advertising in the digital age of empowered consumers.
Previously, Catharine held numerous pioneering positions during a 15-year career in B2B marketing and sales at AT&T. She earned an MBA in marketing from the Wharton School, as a Lauder Institute Fellow, an MA in International Studies, University of Pennsylvania, a BS in Foreign Service, Georgetown University and an AA, Franklin College, Lugano, Switzerland.
VP of Publishing Partnerships, Kargo
Lauren O'Keefe Hendricks has led Kargo’s Publishing Partnership team as Vice President since 2015. She and her team provide white-glove client service to an invitation-only advertising inventory across mobile web, app and other content distribution platforms.
Lauren has worked for 13 years in advertising. She began her career at Meredith Corporation, followed by senior level posts at Condé Nast and Time Inc. During this time, she created and sold successful multi-media marketing campaigns to top brand advertisers including but not limited to L'Oreal USA, Neiman Marcus, Johnson and Johnson, and P&G. She collaborated with many business groups in order to create solutions-oriented marketing for her clients. During her tenure as Advertising Director at InStyle (Time Inc.), she was awarded the MIN Sales Team Leader award in recognition of her ability to drive a team toward success.
Among Lauren's talents is her ability to galvanize team members to contribute at their highest levels. Lauren's management philosophy focuses on recognizing talent for their efforts and driving people forward through development exercises designed to diversify skill sets and increase bottom line benefit to the business at large.
Lauren is a graduate of Marist College and lives in Brooklyn, NY with her husband, daughter and goldendoodle.
Vice President for Content & Chief Journalist, SmartNews
Rich Jaroslovsky is Vice President for Content & Chief Journalist at SmartNews. He was the first Managing Editor of the Wall Street Journal Online, and founded and was the first president of the Online News Association. Prior to that, he was the White House correspondent and National Political Editor of the Wall Street Journal. After leaving the Journal, he was Executive Editor and a technology columnist for Bloomberg News.
CEO, Brian Communications
Brian Tierney, CEO of Brian Communications, has a distinguished record of building brands for leading companies in the U.S., including the Blue Cross Blue Shield Association, PokerStars, Independence Blue Cross, Exelon and Verizon. He has launched several successful communications agencies, including T2 Group and Tierney Communications, which he grew to $275 million in billings and sold to the Interpublic Group of Companies.
Brian previously served as owner and publisher of The Philadelphia Inquirer, Daily News and Philly.com, as well as CEO of parent company Philadelphia Media Holdings. Under his leadership, the papers won Pulitzer Prizes, circulation and ad revenue rose, and Philly.com became the fastest-growing digital news site in the country. Today, he serves as Chair of the Board for the Poynter Institute, which provides leading journalism training to more than 100,000 reporters from 120 countries each year. Brian is also a board member of The Lenfest Institute for Journalism, a first-of-its-kind organization with a mission of developing and supporting sustainable business models for local journalism.
Brian has served as an Entrepreneur in Residence at the Wharton School of the University of Pennsylvania, has presented at the Milked Institute Global Conference and appeared on the BBC, CNBC, CBS, ABC and FOX.
Lauder Professor and Professor of Marketing, The Wharton School
Jerry Wind is the Lauder Professor and Professor of Marketing at The Wharton School and the founding Director of the Wharton SEI Center for Advanced Studies in Management, the Wharton Fellows program (whartonfellows.com) and the Wharton Future of Advertising Program (wfoa.wharton.upenn.edu). He joined Wharton in 1967 with a doctorate from Stanford. From 1995 to 1997, he led the development of the Wharton globalization strategy. Dr. Wind led the reinvention of the Wharton MBA curriculum (1991-93) and the creation of the Wharton Executive MBA Program (1974). He was founding director of the Joseph H. Lauder Institute, the Wharton International Forum, and was the founding editor of the Wharton School Publishing. He has edited top marketing journals, published over 250 articles and 20 books, and received the four major marketing awards: Buck Weaver, Charles Parlin, Converse, and AMA/Irwin Distinguished Educator Award. He was one of the original Legends in Marketing, with an 8-volume anthology published by Sage in 2014. He has consulted with over 100 companies and testifies in intellectual property and antitrust cases. He sits on various advisory boards, is Trustee of the Philadelphia Museum of Art and Chair of its Marketing Committee. In 2015, he will be inducted into the inaugural cohort of the AMA Fellows Program. His current research focuses on marketing-driven business strategy, the Network Challenge; the future of advertising and marketing; creativity and innovation; and challenging one’s mental models.